by Anupama Singal | Jul 15, 2021 | Thought Leadership
Siew, the merchandising manager of FashionCo, is unhappy. Her holiday line has performed badly and now the holiday is over – but the tail of products nobody wants to buy is still there! She knows the routine that will follow; the shelves need to make space for next...
by Anupama Singal | Jul 15, 2021 | Thought Leadership
We human beings are visually wired. We cannot help it: it’s simple evolution and our brains work that way. And we in the fashion world are just not visually wired…we are image wired. Our brains just aren’t geared to process text, spreadsheets and tables very well....